Social Media and Influence
Posting on schedule does not fill a pipeline. We tie your social presence to your offer, so the audience produces opportunities.
Why this is blocking your growth
An irregular social presence, disconnected from your premium image, produces little engagement the business can use.
Coût de l'inaction : Flat awareness, and opportunity lost on the channels where your clients are already looking for you.
You have this problem if…
- An editorial calendar that never holds
- Posts disconnected from the offer and the site
- Visible engagement, and very few qualified opportunities
The system we build
A social presence that stops being an isolated storefront and becomes an acquisition channel: editorial strategy and proof pillars, a publishing calendar that holds over time, production aligned to your brand, framed influence partnerships covering brief, rights and measurement, and targeted social ads, all connected to your conversion pages through UTM tracking.
Possible stack: Meta Business · LinkedIn · Notion calendrier éditorial · Canva/Figma · GA4 + UTM · Metricool/Buffer
Indicative timeline: Strategy in 2 weeks, calendar approved, then steered monthly execution
Expected result
A social presence that is coherent, measurable and connected to your conversion pages.
For whom: Premium brands · B2B companies with expertise worth making visible · Restaurants, lifestyle, real estate and high-end services
Cas d'usage : Premium lifestyle brand · B2B thought leadership · Product launch
Who this is not for
- Volume matters more than opportunities.
- Nobody will agree to appear on behalf of the brand.
- Presence is enough, with no commercial objective.
What you will not have to do
- Looking for something to post on a Sunday night.
- Justifying engagement that never converts.
- Keeping a calendar nobody opens.
What you get
- 1
Editorial strategy with content pillars and a proof line
- 2
Monthly publishing calendar covering formats, hooks and cadence
- 3
Content templates aligned to your brand guidelines
- 4
Framed influence partnerships covering brief, deliverables, rights and measurement
- 5
UTM tracking and social reporting tied to your conversion pages
Does your site actually attract the right clients?
8 pillars analysed in ~30 min: UX friction, tracking, acquisition opportunities and high-impact priorities. Free, no commitment.